A Call to Men
The Next Generation of Manhood video
This campaign was aimed at defining what it means to live a healthy manhood, where violence and discrimination against women, girls and non-binary people are all rejected in favor of tolerance and understanding. As creative director of the campaign for A Call to Men, I helped shape the visual identity and brand messaging by overseeing scripts, design and motion graphics.
Times Square takeover
The Times Square media buy called for creating unique videos to run simultaneously on four giant screens. Technically a challenge, the project garnered outstanding results, with seamless animation traversing all the displays.
